Charlie McDoniel, MS

Charlie McDoniel, MS - General ManagerCharlie began his career with Nutriformance and Athletic Republic in September of 2007, after coaching at Loyola University in Maryland.  As an Assistant Men’s Soccer Coach at the NCAA Division I level, Charlie assisted with the coaching, planning, recruiting, fundraising, and operation of the soccer program.  Prior to coaching at Loyola, Charlie was the Director of Athlete Recruitment (Marketing/Sales) and Manager of Athlete Services (Facility Management) at Velocity Sports Performance in Baltimore, Maryland. Charlie’s main responsibilities at Velocity were to introduce and promote the training programs to local athletic directors, sports clubs, coaches, student-athletes and their parents.  He also contributed to the overall management of the training facility.

In 2015, Charlie became Co-Owner of StudentathleteWorld (SaW) St. Louis, a comprehensive program that helps St. Louis area student-athletes and their families in the collegiate recruiting process. The program includes recruiting education, personal consultation, marketing, video, college-matching, scouting, academics, and much more. Our mission is to offer guidance, experience, and exposure to high school student-athletes and their parents to generate admissions, playing opportunities, and scholarships based on the student-athlete’s educational, personal, and athletic goals.
Charlie graduated from Loyola University in Maryland in 2000 with a Bachelor of Arts degree in Communications specializing in Public Relations.  In 2009, he earned a Master of Science degree in Sports Management at the United States Sports Academy graduating with High Honors. Charlie has specialized in the sports, health, fitness and sports performance industries for several years in many different capacities. He has supervised, coached, and trained at several soccer camps and clinics over 15 years in St. Louis, Baltimore, and New Jersey.  He has also worked in sales and marketing for the Merritt Athletic Club in Baltimore.

Charlie grew up playing with the Busch Soccer Club (now St. Louis Scott Gallagher) for twelve years helping his club to several state championships, as well as competing at some of the best youth regional and national tournaments.  Charlie played at CBC High School from 1992-1995 and was a player on the nationally ranked Varsity teams in 1994 and 1995 under Coach Terry Michler.  He participated in the Missouri North-South All-Star game after his senior campaign in 1995.  After receiving a soccer scholarship to Loyola University in Maryland at the Division I level, Charlie was a 1st Team All-Metro Atlantic Athletic Conference (MAAC) selection helping Loyola to MAAC regular season and tournament titles.  He was also the recipient of the 1999 Loyola University Men’s Soccer Unsung Hero award.  After Loyola, Charlie played professionally for the South Jersey Barons in the USL Pro division.
When moving back to the St. Louis area, Charlie interviewed with several other sports performance and fitness companies. After watching several training sessions, he decided upon Nutriformance and Athletic Republic because of their programming and the way the staff truly cared about the client and student-athletes. The training programs offered by Nutriformance and Athletic Republic were not only very effective, but also helped in the prevention of injury. He was impressed with the Athletic Republic training program and proprietary equipment, as well as the commitment to the athlete in whatever his/her goals were.

Charlie has a strong belief and passion for helping student-athletes reach their full potential.  Reaching one’s athletic goals is never an easy feat, many obstacles and negative influences can hamper an athlete from reaching their ultimate potential.  He feels an athlete can strive to the level of competition they want to participate in through hard work, persistence, dedication and determination.